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My home is my office: virtual work during COVID-19

My home is my office: virtual work during COVID-19

Maybe it’s just me, but I have absolutely loved working from home during the Covid-19 pandemic. Absolutely. Love. It. It’s not that I don’t miss my coworkers. It’s not that I don’t miss having a nice office to go to. It’s not that I don’t sometimes miss the business...
Content marketer: know thy persona

Content marketer: know thy persona

Writing compelling content that will make a customer jump through the page to buy your product is the aim of every content marketer.  We research topics, brainstorm headlines, and challenge ourselves to weave interesting, relevant stories that make people want to take...
How to effectively manage your boss

How to effectively manage your boss

Truly understanding your boss is obviously an important part of any job. But learning the best way to ‘manage’ your boss – now that’s a real skill that takes practice, keen observation skills, good “soft” skills, and the willingness to put your ego aside for the...